WELLNESS REVOLUTION

WELLNESS REVOLUTION

We are facing the beginning of a revolution that comes to change the so far assumed as “guaranteed”. The natural evolution of the rules of the game, in an offer so saturated with the commonplace, when it is so “easy” to do different, better and bring added value to destiny and the planet.

REAL WELLNESS – “WALK THE TALK”
Far from being theoretical or academic, it must be lived in the first person.
It is one of the main criteria of this fast growing segment worldwide: it is necessary that each person has made his way in this new universe of serious and qualified proposals of Wellness, because it is not only about perceiving, it is necessary to feel, to live this experience. As?

Going out of the ordinary and banal options, looking for more of yourself while traveling the world or simply choosing to find out more about who you are when you accept the invitation to Arrábida to do an ecstatic dance, go to Areias do Seixo and walk with sheep out of the world and just listening to what really matters – Nature, or even take a retreat at Monte Velho da Carrapateira with some of the most remarkable international facilitators who hold their retreats there and are always full of the four corners of the planet.

LUXURY TOURISM IS ALREADY ON THE RACE
Let’s get to it: High-powered travelers are shifting their decisions to spend money, today they prefer to invest their resources in spiritual retreats, resorts that have their core business Health and Wellness and participate in reputable wellness. summits ”.
These travelers are willing to pay € 1,255 per person / night to stay at Resorts with Therapists and International Facilitators and € 4,400 for a Wellness Summit weekend in London.
International Brands have long realized that we are facing a revolution that is changing the way people travel and the reasons they want to travel, some examples: retreats at Rosewood Phuket Resort, Amanera from Aman Resorts or staying in a room 100% Wellness at the Ritz Carlton in Washinton.

NUMBERS CONFIRM THE FUTURE!
The Wellness segment in Tourism represented a global value of $ 639 billion in 2018 (Europe: $ 292 million), with a forecast of 2022 dollars to reach a global value of $ 919 billion.

It is that moment when we realize that it is far beyond being a fad, it is proof of an urgent need to change globally. What drives these people is a deep desire to return to what really matters: BEING and CONNECTION either with Nature, with Yourself, or with the Family and making a difference in such a lost and self-destructive World.

It has long since ceased to be a fashion and is rather a Way of Living and Feeling Life, with greater Consciousness and Respect.

Ana Cristina Guilherme – for Publituris Hotelaria
Ms Brands – HOTELS & WELLNESS LIFESTYLE BRANDING

Ana Cristina Guilherme

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